Join a few Facebook and/or LinkedIn Groups about your course topic or about a related topic that your target market is interested in. Pay attention to the questions that members are asking in these groups. If someone is publicly asking for feedback or help with a specific problem, you can bet that other people in your target market have that problem as well.
It is called a funnel because when marketers show off the graph of what they are doing, it ends up looking like a funnel, thus the name. It could also be called a path or journey. This map shows the path customers take through a website. A funnel also lets you see if something on your site is a roadblock to purchase. If a large portion of your visitors take a particular path and none of them are converted to customers, you need to study that path. What is it about that journey that doesn’t lead them to purchase?
Hey Ana, the $2.95 is Bluehost Basic Shared Hosting – this is what I used for the first year of my blog and it worked out great. Once I hit 200k monthly visitors, I switched to WP Engine which is a slightly more powerful option. Both are great though. If you’re starting a new site, Bluehost shared hosting will work out just fine. I hope that helps!
The company offers strong security features (LetsEncrypt SSL), a variety of domain management tools and unlimited data transfer per month. WordPress comes pre-installed and the company also has its own easy-to-use and beginner-friendly website builder. They don’t have cPanel which is well known in the web developers industry, but DreamHost offers their own admin panel which pretty much does the same as cPanel or Plesk.
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